There are important overarching principles inherent to college recruiting that transcend sport-specific considerations. These principles are part of what we call the 'recruiting economy,' and for prospective student-athletes, they make...

Q. What percentage of graduating high school players actually earn Division I scholarships? A. Certainly this varies according to sport, but for many young athletes and their families, the dream of playing college sports is very different...

When trying to stay on the radar of busy college coaches, a lot of recruits worry about how to reach out. It’s pretty easy to respond to an email from a coach and answer questions they’ve asked, but sending unsolicited information...

Working for Sparks the past five years, I’ve held a lot of different roles: from starting as a counselor at our domestic camps to being Program Manager for trips abroad. Truth be told, the most difficult role I’ve ever had...